Sandra Frazier
Founding and Managing Member
Sandra Frazier has over 20 years of public relations and community relations / investor relations experience at the corporate, nonprofit, and agency levels. In 2005, she founded Tandem Public Relations. Tandem’s clients include Fortune 500 corporations, nonprofit organizations, public institutions, and small businesses.
Prior to starting Tandem, Sandra worked for Doe Anderson as a public relations manager, where her work experience spanned both the nonprofit and private sectors, including managing public relations efforts for Community Health Systems, Ashland Inc., Valvoline Instant Oil Change, Eli Lilly, Louisville Slugger / Hillerich & Bradsby, and Fifth Third Bank.
Before returning to Louisville, Sandra worked in Boston for State Street Corporation and as an account executive at the Boston public relations firm Schneider and Associates, where her clients included HP Hood, Staples, Reebok, Pepperidge Farm, CVS Pharmacy, Arthur Andersen and John Hancock Financial Services.
Sandra serves as a director at The Glenview Trust Company, and previously served as a director of Brown-Forman Corporation and Commonwealth Bank and Trust. Additionally, she serves on the boards of 21st Century Parks, The Kentucky Center, Leadership Louisville, The Louisville Zoo Foundation, the Louisville City FC soccer team and on the Board of Trustees of Boston University and the University of Louisville.
A native of Louisville, Sandra has a master’s degree from Boston University, and a bachelor’s degree from Hollins College.